They only difference between affiliate marketing and small business marketing strategies is the fact that affiliate marketing is done solely online. The methods and techniques used in marketing are almost identical. The biggest challenge with affiliate marketing is that there is a greater level of competition. This is why it’s important for you to stand out from the crowd in every possible way to get that most wanted sale. Using the 4 techniques discussed in this article will let you stand out from the crowd and provide you with long term profits.